{"product_id":"kalamkari-reborn-t-shirt","title":"KALAMKARI REBORN T-SHIRT","description":"\u003cdiv style=\"background: #f5f5f5; border: 1.5px solid #000000; border-radius: 8px; padding: 20px; margin: 24px 0; font-family: Helvetica, Arial, sans-serif; color: #000000; font-size: 12.5px;\"\u003e\n\u003ch2 style=\"margin: 0 0 10px 0; font-size: 14px; letter-spacing: 0.4px; color: #000000;\"\u003eKALAMKARI REBORN T-SHIRT\u003c\/h2\u003e\n\u003cp style=\"margin: 0 0 8px 0; font-size: 12.5px;\"\u003e\u003cstrong\u003e260 GSM Heavyweight Premium Cotton\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 8px 0; font-size: 12.5px;\"\u003eOversized Fit | Puff Print Back \u0026amp; Front Graphic\u003c\/p\u003e\n\u003cp\u003eKALAMKARI REBORN reworks one of India’s most enduring textile traditions through the language of contemporary streetwear. The back carries “I AM THE CULTURE”, while Kalamkari-inspired motifs weave through the typography, bringing an ancient visual language into a modern graphic composition.\u003c\/p\u003e\n\u003cp\u003eThe artwork is brought to life through premium high-density puff printing, creating a raised, dimensional finish across the graphic. The elevated print gives the artwork a tactile presence against the fabric, adding depth, texture and a subtle three-dimensional effect that changes with the light.\u003c\/p\u003e\n\u003cp\u003eThe lower-back inscription, “KALAMKARI · EST. CENTURIES AGO,” gives the piece its historical anchor — a quiet reminder of where the artwork comes from.\u003c\/p\u003e\n\u003cp\u003eThe front is kept restrained with the DEVAORA signature, allowing the back graphic to command the piece while maintaining the balance and negative space expected from a premium streetwear silhouette.\u003c\/p\u003e\n\u003cp\u003eCut in a premium oversized fit, the silhouette is relaxed and structured, designed to sit generously across the shoulders and body while maintaining a clean drape.\u003c\/p\u003e\n\u003cp\u003eEvery element is intentional — from the restrained front placement to the dimensional puff artwork and heritage-inspired detailing on the back.\u003c\/p\u003e\n\u003cp\u003eKALAMKARI REBORN\u003cbr\u003eAncient art. Raised in the present.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 6px 0; font-size: 12.5px;\"\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul style=\"margin: 0; padding-left: 16px; line-height: 1.5; font-size: 12.5px;\"\u003e\n\u003cli style=\"font-size: 12.5px;\"\u003e100% Premium Cotton\u003c\/li\u003e\n\u003cli style=\"font-size: 12.5px;\"\u003e260 GSM Heavyweight Fabric\u003c\/li\u003e\n\u003cli style=\"font-size: 12.5px;\"\u003eOversized Fit\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli style=\"font-size: 12.5px;\"\u003eSleeve Identity Logo\u003c\/li\u003e\n\u003cli style=\"font-size: 12.5px;\"\u003ePuff-Printed Full-Front and Back Graphic\u003c\/li\u003e\n\u003cli style=\"font-size: 12.5px;\"\u003eReverse Wash Only\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"DEVAORA","offers":[{"title":"S","offer_id":48478372790461,"sku":null,"price":1999.0,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":48478372823229,"sku":null,"price":1999.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":48478372855997,"sku":null,"price":1999.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":48478372888765,"sku":null,"price":1999.0,"currency_code":"INR","in_stock":true},{"title":"XXL","offer_id":48478372921533,"sku":null,"price":1999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0735\/4735\/0205\/files\/kalamkari-reborn-t-shirt-2695104.png?v=1789905491","url":"https:\/\/devaora.com\/products\/kalamkari-reborn-t-shirt","provider":"DEVAORA","version":"1.0","type":"link"}